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The Ibexa Agentic Marketing Platform is now live in beta

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    Ibexa Agentic Marketing Platform
    Ibexa Agentic Marketing Platform

    Ibexa Agentic Marketing Platform

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    The Platform

    • Ibexa Agentic Marketing Platform Where AI agents work alongside marketers to plan, build, and optimise customer journeys end to end. Ibexa Agentic Marketing Platform
    • Pre-Built Agents Begin with pre-built AI agents purpose-built for marketing, or create your own. Pre-Built Agents

    Ibexa Agentic Products

    • Cohesivo CMS The agentic CMS making your content faster to produce, and easier for everyone to find Cohesivo CMS
    • Raptor CDP Turn data into decisions, and decisions into personalized e-mails, recommendations, and content Raptor CDP
    • Quable PIM Simplify the management of your product data across all your channels Quable PIM
    • Actito Customer Engagement Platform Create coherent customer journeys across all channels, at the right time, with the right message. Actito Customer Engagement Platform
    • Qualifio DCP Collect actionable data through interactive and gamified experiences. Qualifio DCP
    • Connectors
    • Services
  • Solutions
    • Multi-market, multi-everything Marketing Run every market, brand and product line without multiplying the work Multi-market, multi-everything Marketing
    • Digital Customer Experiences Customer experiences built for people and AI-driven discovery Digital Customer Experiences
    • Personalisation Personalisation that updates itself as your customers change Personalisation
    • Agentic Transformation Move from AI experiments to AI as part of your team Agentic Transformation
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    • Customer Success Stories Discover how leading companies use Ibexa Customer Success Stories
    • Events and webinars Join our live events and webinars or watch on-demand webinars. Events and webinars
    • Blog News, insights and trends shaping the future of marketing Blog
    • eBooks & Analyst Reports Practical guidance and expert perspectives on how to succeed with Agentic Marketing eBooks & Analyst Reports
    • Glossary Your A-Z guide to Agentic Marketing terms Glossary
  • Pricing
  • Partners
    • Find a Partner Find the right Ibexa Partner to create memorable customer experiences for you Find a Partner
    • Partner Portal The partner portal offers information for Ibexa partners. Partner Portal
    • Become a Partner Want to create rich online customer experiences for your customers? Sign up here Become a Partner
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    • Find us Contact us or meet us in person Find us
    • Join Us Learn more about us and how you can join Join Us
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  • Platform

    Platform

    The Platform

    • Ibexa Agentic Marketing Platform Where AI agents work alongside marketers to plan, build, and optimise customer journeys end to end. Ibexa Agentic Marketing Platform
    • Pre-Built Agents Begin with pre-built AI agents purpose-built for marketing, or create your own. Pre-Built Agents

    Ibexa Agentic Products

    • Cohesivo CMS The agentic CMS making your content faster to produce, and easier for everyone to find Cohesivo CMS
    • Raptor CDP Turn data into decisions, and decisions into personalized e-mails, recommendations, and content Raptor CDP
    • Quable PIM Simplify the management of your product data across all your channels Quable PIM
    • Actito Customer Engagement Platform Create coherent customer journeys across all channels, at the right time, with the right message. Actito Customer Engagement Platform
    • Qualifio DCP Collect actionable data through interactive and gamified experiences. Qualifio DCP
    • Connectors
    • Services
  • Solutions

    Solutions

    • Multi-market, multi-everything Marketing Run every market, brand and product line without multiplying the work Multi-market, multi-everything Marketing
    • Digital Customer Experiences Customer experiences built for people and AI-driven discovery Digital Customer Experiences
    • Personalisation Personalisation that updates itself as your customers change Personalisation
    • Agentic Transformation Move from AI experiments to AI as part of your team Agentic Transformation
  • Resources

    Resources

    • Customer Success Stories Discover how leading companies use Ibexa Customer Success Stories
    • Events and webinars Join our live events and webinars or watch on-demand webinars. Events and webinars
    • Blog News, insights and trends shaping the future of marketing Blog
    • eBooks & Analyst Reports Practical guidance and expert perspectives on how to succeed with Agentic Marketing eBooks & Analyst Reports
    • Glossary Your A-Z guide to Agentic Marketing terms Glossary
  • Pricing
  • Partners

    Partners

    • Find a Partner Find the right Ibexa Partner to create memorable customer experiences for you Find a Partner
    • Partner Portal The partner portal offers information for Ibexa partners. Partner Portal
    • Become a Partner Want to create rich online customer experiences for your customers? Sign up here Become a Partner
  • About us

    About us

    • About us Get to know Ibexa better About us
    • Find us Contact us or meet us in person Find us
    • Join Us Learn more about us and how you can join Join Us
    • Newsroom Latest articles and press releases Newsroom

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Back to catalogue

Media-based Enrichment Agent

Quable’s PIM + DAM Media-based Enrichment Agent reads the PDFs and images already linked to a product in your DAM and drafts its empty attributes, each traced back to its source.

Tell the agent what you need, for example “Suggest a Description in French, British and American English from the images and PDFs”. It opens the assets linked to the product in your DAM, reads the PDFs and looks at the images, then drafts the empty Description in all three locales.

For example, a women’s wool-blend coat has an empty Description, but its supplier spec sheet and product photos are already linked. The agent reads “80% wool, 20% polyamide” and “dry clean only” in the PDF, sees the double-breasted buttons and the belted waist in the photos, and drafts a Description in French, British English and American English built from those facts.

Every value is traceable. Each suggestion comes with the verbatim passage or the image it was taken from, so you can check it in seconds. If the assets don’t say it, the agent doesn’t write it. It won’t call the coat “water-resistant” if neither the sheet nor the photos show it, and flags the gap instead.

It only fills attributes that are empty. Anything already filled is left alone, and you get a clear summary of what was filled, what was skipped and why.

How it works

  • Assets from the product itself: [tool_name] finds the PDFs and images linked to the product in the DAM. Nothing outside those assets is used.
  • PDF and image reading: text is extracted from the PDFs, and the images are analysed with vision, for instance to see a collar, a closure or a colour, or to read a label.
  • Empty attributes only: the agent lists which structured attributes are empty and fills only those, in each locale you ask for.
  • Verbatim traceability: every proposed value is linked to its exact source, the quoted passage with its page or the image it comes from.
  • Approval before apply: you review each value next to its source, and the agent writes to the catalogue only after you approve.
  • Structured report: status, product, locales, attributes filled, attributes skipped, sources per value, assumptions and blockers.

Who it helps

  • Product and catalogue managers: turn supplier spec sheets and photos into complete product records without retyping them.
  • Content editors: start from a sourced draft instead of a blank field, and verify it at a glance.
  • Merchandising and ecommerce teams: get new collections online in more locales faster, with every claim backed by a file you already own.
  • Compliance and quality teams: audit any value, such as composition or care instructions, back to its source document.
  1. Ibexa
  2. AI Agents
  3. Media-based Enrichment Agent
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Solutions

  • Multi-market, multi-everything Marketing
  • Digital Customer Experiences
  • Personalisation
  • Agentic Transformation

Agentic Marketing with Ibexa

  • Ibexa Agentic Marketing Platform
  • Raptor CDP
  • Qualifio DCP
  • Cohesivo CMS
  • Quable PIM
  • Actito CEP

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