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    <title>Ibexa blog</title>
    <link>https://ibexa.ai/</link>
    <description>Ibexa blog</description>
    <pubDate>Tue, 27 Oct 2026 20:10:30 +0100</pubDate>
    <item>
      <title>SMS campaigns: 7 best practices to engage without overwhelming</title>
      <link>https://actito.com/en/blog/sms-campaigns-best-practices</link>
      <description>Guide to SMS marketing campaigns: marketing vs service messages, UK PECR consent rules, seven best practices from targeting to follow-up, and five KPIs to measure performance.</description>
      <pubDate>Mon, 26 Oct 2026 11:00:00 +0000</pubDate>
      <guid>https://actito.com/en/blog/sms-campaigns-best-practices</guid>
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    </item>
    <item>
      <title>Ibexa strengthens DACH sales with Max Henrychowski as new VP Sales</title>
      <link>https://ibexa.ai/en/blog/ibexa-strengthens-dach-sales-with-max-henrychowski-as-new-vp-sales</link>
      <description>Three weeks after launching the Agentic Marketing Platform, the European software company is expanding its sales organisation</description>
      <pubDate>Tue, 20 Oct 2026 17:31:28 +0200</pubDate>
      <guid>https://ibexa.ai/en/blog/ibexa-strengthens-dach-sales-with-max-henrychowski-as-new-vp-sales</guid>
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    </item>
    <item>
      <title>Shopify PIM integration: edit once, update every store</title>
      <link>https://quable.com/en/blog/shopify-pim-integration-multiple-stores</link>
      <description>How a Shopify PIM integration works: role split between PIM and Shopify, completeness-based publishing, multi-store and multilingual management with Quable, product data ready for AI agents.</description>
      <pubDate>Fri, 16 Oct 2026 07:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/shopify-pim-integration-multiple-stores</guid>
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    </item>
    <item>
      <title>In-app messages: reach users who decline your push notifications</title>
      <link>https://actito.com/en/blog/in-app-messages-formats-use-cases</link>
      <description>Guide to in-app messages: definition, comparison with push notifications, formats, use cases, combining with push and performance indicators.</description>
      <pubDate>Fri, 16 Oct 2026 07:00:00 +0000</pubDate>
      <guid>https://actito.com/en/blog/in-app-messages-formats-use-cases</guid>
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    </item>
    <item>
      <title>Why Ibexa launched an Agentic Marketing Platform</title>
      <link>https://ibexa.ai/en/blog/why-ibexa-launched-agentic-marketing-platform</link>
      <description>How AI is changing marketing operations: a market shaped by AI agents, a fragmented internal stack, and the agentic operating model that connects both.</description>
      <pubDate>Thu, 15 Oct 2026 10:00:00 +0000</pubDate>
      <guid>https://ibexa.ai/en/blog/why-ibexa-launched-agentic-marketing-platform</guid>
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    </item>
    <item>
      <title>EU AI Act: what brands need to know about AI regulation</title>
      <link>https://quable.com/en/blog/eu-ai-act-brands-obligations</link>
      <description>What the EU AI Act requires of brands in 2026: risk levels, the timeline amended by the Digital Omnibus, transparency obligations, fines and the role of product data.</description>
      <pubDate>Wed, 14 Oct 2026 08:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/eu-ai-act-brands-obligations</guid>
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    </item>
    <item>
      <title>What is an MCP server?</title>
      <link>https://cohesivo.com/en/blog/mcp-server-definition-difference-api</link>
      <description>What an MCP server is, how it differs from an API, how to control tools at server and agent level, and the steps to connect one.</description>
      <pubDate>Fri, 09 Oct 2026 07:00:00 +0000</pubDate>
      <guid>https://cohesivo.com/en/blog/mcp-server-definition-difference-api</guid>
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    </item>
    <item>
      <title>Welcome email: how to build a series that converts from sign-up</title>
      <link>https://actito.com/en/blog/welcome-email-series</link>
      <description>A guide to the welcome email series: five steps, personalisation by source and behaviour, and how to build the workflow in Actito.</description>
      <pubDate>Thu, 08 Oct 2026 08:00:00 +0000</pubDate>
      <guid>https://actito.com/en/blog/welcome-email-series</guid>
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    </item>
    <item>
      <title>Ibexa launches the new Agentic Marketing Platform, bringing AI Agents into the heart of Marketing Execution</title>
      <link>https://ibexa.ai/en/about-ibexa/newsroom/ibexa-launches-the-new-agentic-marketing-platform-bringing-ai-agents-into-the-heart-of-marketing-execution</link>
      <description>AI agents move from assistants on the side to teammates at the heart of marketing execution. Ibexa's new platform connects the marketing stack, embeds agents into the flow of work, and takes campaigns from brief to execution.</description>
      <pubDate>Wed, 23 Sep 2026 04:00:00 +0000</pubDate>
      <guid>https://ibexa.ai/en/about-ibexa/newsroom/ibexa-launches-the-new-agentic-marketing-platform-bringing-ai-agents-into-the-heart-of-marketing-execution</guid>
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    </item>
    <item>
      <title>The Agentic Marketer - A Manifesto for the people whose job is changing</title>
      <link>https://ibexa.ai/en/blog/the-agentic-marketer-a-manifesto-for-the-people-whose-job-is-changing</link>
      <description/>
      <pubDate>Fri, 18 Sep 2026 14:08:55 +0200</pubDate>
      <guid>https://ibexa.ai/en/blog/the-agentic-marketer-a-manifesto-for-the-people-whose-job-is-changing</guid>
    </item>
    <item>
      <title>What is Digital Asset Management (DAM): complete guide 2026</title>
      <link>https://quable.com/en/what-is-digital-asset-management-dam</link>
      <description/>
      <pubDate>Wed, 16 Sep 2026 14:07:50 +0200</pubDate>
      <guid>https://quable.com/en/what-is-digital-asset-management-dam</guid>
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    </item>
    <item>
      <title>What is Product Information Management (PIM): A Complete Guide 2026</title>
      <link>https://quable.com/en/pim-product-information-management-complete-guide</link>
      <description/>
      <pubDate>Thu, 10 Sep 2026 17:15:26 +0200</pubDate>
      <guid>https://quable.com/en/pim-product-information-management-complete-guide</guid>
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    </item>
    <item>
      <title>Ibexa DXP v5.0.10 LTS Update: Translate automatically, review side-by-side</title>
      <link>https://cohesivo.com/en/blog/ibexa-dxp-v5-0-10</link>
      <description>Ibexa DXP LTS Update 5.0.10, introduced the new Translation Management feature to Headless, Experience and Commerce editions. Content teams can now translate, review, and publish multilingual content without leaving the editorial interface, cutting out the manual handoffs and vendor-juggling that us…</description>
      <pubDate>Fri, 21 Aug 2026 10:00:00 +0000</pubDate>
      <guid>https://cohesivo.com/en/blog/ibexa-dxp-v5-0-10</guid>
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    </item>
    <item>
      <title>The CLV blind spot: Why your best-looking customers might be your worst</title>
      <link>https://raptorservices.com/en/blog/the-clv-blind-spot-why-your-best-looking-customers-might-be-your-worst</link>
      <description>See how treating every active customer the same hides your real high-value buyers, and what a CDP does about it.</description>
      <pubDate>Thu, 09 Jul 2026 11:41:51 +0000</pubDate>
      <guid>https://raptorservices.com/en/blog/the-clv-blind-spot-why-your-best-looking-customers-might-be-your-worst</guid>
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    </item>
    <item>
      <title>Are your paid ads chasing customers who already converted?</title>
      <link>https://raptorservices.com/en/blog/are-your-paid-ads-chasing-customers-who-already-converted</link>
      <description>Retargeting that ignores whether a product was already bought wastes ad spend and annoys customers. See how connecting online and in-store purchase data fixes it.</description>
      <pubDate>Mon, 15 Jun 2026 10:29:39 +0000</pubDate>
      <guid>https://raptorservices.com/en/blog/are-your-paid-ads-chasing-customers-who-already-converted</guid>
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    <item>
      <title>Personalisation for every visitor - Targeting segments for authenticated and anonymous visitors [v5.0.8 Updated]</title>
      <link>https://ibexa.ai/en/blog/personalisation-for-every-visitor-targeting-segments-for-authenticated-and-anonymous-visitors-v5.0.8-updated</link>
      <description>Most of the people who visit your website will never log in. They browse, they read, they compare - and then they either convert or they leave. Either way, they do it anonymously.By linking Ibexa v5 with Raptor CDP, Marketers can deliver highly tailored content to audience segments based on demograp…</description>
      <pubDate>Fri, 22 May 2026 12:47:10 +0000</pubDate>
      <guid>https://ibexa.ai/en/blog/personalisation-for-every-visitor-targeting-segments-for-authenticated-and-anonymous-visitors-v5.0.8-updated</guid>
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    </item>
    <item>
      <title>Voice commerce: revolutionise your sales</title>
      <link>https://quable.com/en/blog/voice-commerce</link>
      <description>Voice commerce is radically transforming e-commerce by enabling consumers to shop simply by voice, via assistants such as Alexa or Google Assistant. This new channel meets a strong demand for simplicity, speed and personalisation, whilst opening up access to new use cases. However, it also places hi…</description>
      <pubDate>Mon, 11 May 2026 10:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/voice-commerce</guid>
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    <item>
      <title>Orchestration: How Sovereignty Becomes Operational</title>
      <link>https://ibexa.ai/en/blog/orchestration-how-sovereignty-becomes-operational</link>
      <description>Once you've mapped the gaps — the platforms you can't really leave, the customer data you can't fully account for, the vendor contracts that quietly constrain your choices — the logical next question is: what do you do? The answer isn't to tear everything down and rebuild from scratch. That's rarely…</description>
      <pubDate>Mon, 27 Apr 2026 11:10:46 +0000</pubDate>
      <guid>https://ibexa.ai/en/blog/orchestration-how-sovereignty-becomes-operational</guid>
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    </item>
    <item>
      <title>Is Your Marketing Stack Actually Yours?</title>
      <link>https://ibexa.ai/en/blog/is-your-marketing-stack-actually-yours</link>
      <description>You've built a marketing stack. You've invested in platforms, connected your tools, and hired people to run them. On paper, you're in control. But how much of that stack do you actually own? Not contractually, but operationally, legally, strategically?</description>
      <pubDate>Mon, 27 Apr 2026 08:08:46 +0000</pubDate>
      <guid>https://ibexa.ai/en/blog/is-your-marketing-stack-actually-yours</guid>
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    </item>
    <item>
      <title>Ibexa 5.0.7 Update: Levelling up the User Experience with enhanced integrations and onboarding tools</title>
      <link>https://cohesivo.com/en/blog/ibexa-5.0.7-update-levelling-up-the-user-experience-with-enhanced-integrations-and-onboarding-tools</link>
      <description>Released today, Ibexa 5.0.7 Update adds new opt-in features to the latest LTS version aimed at improving User Onboarding and strengthening AI flexibility. New integrations deliver personalised recommendations with Raptor and provide a seamless connection to Quable PIM. Whilst the Symfony 7.4 upgrade…</description>
      <pubDate>Mon, 13 Apr 2026 20:53:54 +0000</pubDate>
      <guid>https://cohesivo.com/en/blog/ibexa-5.0.7-update-levelling-up-the-user-experience-with-enhanced-integrations-and-onboarding-tools</guid>
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    <item>
      <title>Gmail is changing the rules: how to turn it into an advantage for your campaigns</title>
      <link>https://actito.com/en/blog/gmail-ai</link>
      <description>Since March, a lot of marketers have noticed the same thing: the open and click-through rates of their email campaigns are shifting, without them having changed anything. New template? No. A deliverability problem? Not that either. The culprit is Gmail, or more precisely the artificial intelligence …</description>
      <pubDate>Mon, 13 Apr 2026 10:00:00 +0000</pubDate>
      <guid>https://actito.com/en/blog/gmail-ai</guid>
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    </item>
    <item>
      <title>The Digital Product Passport (DPP): a strategic tool for transparency and competitiveness</title>
      <link>https://quable.com/en/blog/the-digital-product-passport-dpp-a-strategic-tool-for-transparency-and-competitiveness</link>
      <description>The Digital Product Passport (DPP), which will be mandatory in Europe from 2027, centralises a product’s key data (composition, origin, environmental impact, reparability) via a QR code. It enhances transparency, sustainability and regulatory compliance. Businesses optimise their supply chains and create new business models, whilst consumers gain access to reliable information to make responsible purchasing decisions. A PIM solution such as Quable is essential for structuring and disseminating this data.</description>
      <pubDate>Wed, 08 Apr 2026 00:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/the-digital-product-passport-dpp-a-strategic-tool-for-transparency-and-competitiveness</guid>
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    <item>
      <title>Taxonomy and categorisation: optimise the customer experience</title>
      <link>https://quable.com/en/blog/taxonomy-and-categorisation-optimise-the-customer-experience</link>
      <description>Organising your products using a clear taxonomy and effective categorisation improves the customer experience, boosts SEO and makes managing your catalogue easier. Discover best practices, mistakes to avoid and how a PIM such as Quable can help you automate and optimise this process.</description>
      <pubDate>Mon, 30 Mar 2026 00:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/taxonomy-and-categorisation-optimise-the-customer-experience</guid>
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    <item>
      <title>How to create digital contests with prizes</title>
      <link>https://qualifio.com/en/blog/how-to-create-digital-contests-with-prizes</link>
      <description/>
      <pubDate>Thu, 26 Mar 2026 15:01:37 +0000</pubDate>
      <guid>https://qualifio.com/en/blog/how-to-create-digital-contests-with-prizes</guid>
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    <item>
      <title>Media management: optimising images, videos and 3D</title>
      <link>https://quable.com/en/blog/media-management-optimising-images-videos-and-3d</link>
      <description>Media management (images, videos, 3D) is a key challenge for businesses. Discover best practices for optimising storage, distribution and search engine optimisation, whilst centralising your product data using solutions such as a PIM.</description>
      <pubDate>Mon, 23 Mar 2026 00:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/media-management-optimising-images-videos-and-3d</guid>
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    <item>
      <title>The Orchestration Era</title>
      <link>https://ibexa.ai/en/blog/the-orchestration-era</link>
      <description>Over just a few years, the digital landscape has been transforming more rapidly than anyone could have anticipated. Composable architecture promised to liberate enterprises from monolithic platforms. Then AI arrived and revolutionized content creation overnight. Both shifts delivered real value – an…</description>
      <pubDate>Tue, 17 Mar 2026 09:52:00 +0000</pubDate>
      <guid>https://ibexa.ai/en/blog/the-orchestration-era</guid>
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    <item>
      <title>SEO 2026: The 3 winning strategies to avoid being overtaken by AI</title>
      <link>https://quable.com/en/blog/seo-2026-the-3-winning-strategies-to-avoid-being-overtaken-by-ai</link>
      <description>In 2026, SEO must adapt to the rise of AI-powered search engines (SGE, voice assistants, marketplaces). Discover how data structuring, the quality of content produced and the use of schemas are becoming essential tools for establishing a presence in an increasingly competitive digital environment.</description>
      <pubDate>Mon, 16 Mar 2026 00:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/seo-2026-the-3-winning-strategies-to-avoid-being-overtaken-by-ai</guid>
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    <item>
      <title>Ibexa DXP v5.0.6: New Shopping Lists - better eCommerce conversions; support for PHP 8.4 and new Ibexa Cloud configuration package</title>
      <link>https://cohesivo.com/en/blog/ibexa-dxp-v5.0.6-new-shopping-lists-better-ecommerce-conversions-support-for-php-8.4-and-new-ibexa-cloud-configuration-package</link>
      <description>Ibexa releases DXP update 5.0.6. This release introduces a rich Shopping List experience to the Commerce edition alongside a new Ibexa Cloud package. Support for PHP 8.4 is introduced for both 5.0 and 4.6 LTS.</description>
      <pubDate>Thu, 12 Mar 2026 11:10:55 +0000</pubDate>
      <guid>https://cohesivo.com/en/blog/ibexa-dxp-v5.0.6-new-shopping-lists-better-ecommerce-conversions-support-for-php-8.4-and-new-ibexa-cloud-configuration-package</guid>
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      <title>Product data: The 7 pieces of information you absolutely must display to boost sales</title>
      <link>https://quable.com/en/blog/product-data-the-7-pieces-of-information-you-absolutely-must-display-to-boost-sales</link>
      <description>Knowing which product data to display is crucial for converting your visitors into customers. Discover the essential information (prices, images, descriptions, reviews, etc.) and how to structure it effectively, particularly using tools such as PIM (Product Information Management).</description>
      <pubDate>Mon, 09 Mar 2026 00:00:00 +0000</pubDate>
      <guid>https://quable.com/en/blog/product-data-the-7-pieces-of-information-you-absolutely-must-display-to-boost-sales</guid>
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      <title>[E-book] 13 personalisation trends for 2026</title>
      <link>https://qualifio.com/en/blog/e-book-13-personalisation-trends-for-2026</link>
      <description/>
      <pubDate>Fri, 27 Feb 2026 13:53:54 +0000</pubDate>
      <guid>https://qualifio.com/en/blog/e-book-13-personalisation-trends-for-2026</guid>
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